PRIVACY POLICY
Last Updated: April 16, 2025
INTRODUCTION
Welcome to SeniorCareFirst.com ("we," "our," or "us"). We understand the importance of your personal information and are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website and services.
By accessing or using SeniorCareFirst.com, you agree to this Privacy Policy. If you do not agree with our policies and practices, please do not use our services.
INFORMATION WE COLLECT
Personal Information
We may collect the following types of personal information:
- Contact Information: Name, email address, phone number, and mailing address.
- Demographic Information: Age, gender, location, and other demographic details relevant to senior care needs.
- Care Requirements: Information about the senior care needs of you or your loved one, including health conditions, care preferences, budget, timeline, and location preferences.
- Communication Records: Records of your communications with us, including emails, phone calls, and form submissions.
- User Account Information: If you create an account, we collect login credentials and preferences.
- Device and Usage Information: Information about how you access and use our website, including IP address, browser type, operating system, referring URLs, access times, and pages viewed.
Collection Methods
We collect information:
- Directly from you when you provide it to us through forms, surveys, or communications.
- Automatically as you navigate through our website using cookies and similar technologies.
- From third parties, such as business partners and service providers.
HOW WE USE YOUR INFORMATION
We use your information to:
- Connect you with appropriate senior care placement agents who can assist with your specific needs.
- Provide, maintain, and improve our services.
- Respond to your inquiries and fulfill your requests.
- Send administrative information, such as updates to our terms and policies.
- Personalize your experience on our website.
- Conduct research and analysis to better understand and improve our services.
- Comply with legal obligations.
- Protect our rights, privacy, safety, or property, and that of our users or others.
DISCLOSURE OF YOUR INFORMATION
We may share your personal information with:
Senior Care Placement Agents and Providers
We share your information with senior care placement agents who can assist you with finding appropriate care options. These agents may contact you directly to discuss your needs and provide recommendations.
Service Providers
We may share your information with third-party vendors, service providers, and other business partners who perform services on our behalf, such as website hosting, data analysis, payment processing, and customer service.
Legal Requirements
We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).
Business Transfers
If we are involved in a merger, acquisition, sale of assets, or bankruptcy, your personal information may be transferred as part of that transaction.
YOUR CHOICES AND RIGHTS
Access and Control
You may review, update, or delete certain personal information through your account settings or by contacting us directly.
Communication Preferences
You can opt-out of receiving marketing communications from us by following the unsubscribe instructions included in such communications or by contacting us.
California Privacy Rights
If you are a California resident, you have certain rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including:
- The right to know what personal information we collect, use, disclose, and sell.
- The right to delete personal information we have collected about you.
- The right to opt-out of the sale of your personal information.
- The right to non-discrimination for exercising your privacy rights.
- The right to correct inaccurate personal information.
- The right to limit the use and disclosure of sensitive personal information.
To exercise these rights, please contact us using the information provided in the "Contact Us" section below.
Do Not Track
We currently do not respond to "Do Not Track" signals in browsers.
DATA SECURITY
We implement appropriate technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, and destruction. However, no method of transmission over the Internet or method of electronic storage is 100% secure, and we cannot guarantee absolute security.
DATA RETENTION
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.
CHILDREN'S PRIVACY
Our services are not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If we learn we have collected or received personal information from a child under 13 without verification of parental consent, we will delete that information.
CHANGES TO OUR PRIVACY POLICY
We may update this Privacy Policy from time to time. The updated version will be indicated by an updated "Last Updated" date and will be accessible on our website. We encourage you to review this Privacy Policy frequently to stay informed about how we are protecting your information.
THIRD-PARTY LINKS AND SERVICES
Our website may contain links to third-party websites and services. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.
COOKIES AND SIMILAR TECHNOLOGIES
We use cookies and similar technologies to collect information about your browsing activities and to distinguish you from other users of our website. This helps us provide you with a good experience when you browse our website and allows us to improve our site.
CONTACT US
If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us at:
Email: privacy@seniorcarefirst.com
CALIFORNIA NOTICE AT COLLECTION
For California residents, at or before the point of collection of personal information, we are required to inform you of the categories of personal information to be collected and the purposes for which the categories of personal information shall be used.
Categories of Personal Information We Collect:
- Identifiers (e.g., name, email address, phone number)
- Commercial information (e.g., care preferences, budget)
- Internet or other electronic network activity information
- Geolocation data
- Audio, electronic, or visual information
- Inferences drawn from any of the above information
Business or Commercial Purposes for Collection:
- To provide our services
- To connect you with senior care placement agents
- To improve our website and services
- To communicate with you
- For marketing and advertising purposes
- To comply with legal obligations
You have the right to opt-out of the sale or sharing of your personal information and to request deletion of your personal information. To exercise these rights, please contact us using the information provided in the "Contact Us" section above.